WORKSHOP - GAMING & IMMERSIVE STORYTELLING
Overview
An intensive two-day training workshop and lab (15 and 16 October 2025) aimed at 20 startups and SMEs, held at the Technological Laboratories of the CTE Napoli, inside the Real Albergo dei Poveri. The programme introduced key concepts and practical skills on immersive media, Web3, AI, and the Metaverse, alternating an industry overview, international case studies, a practical generative AI workshop applied to storytelling, a hands-on XR session, and the guided creation of a gaming or immersive storytelling project prototype. The programme, conducted in English, was led by Elisabetta Rotolo and David Bassuk of MIAT - Multiverse Institute for Arts & Technologies, and concluded with the presentation of the final pitches by the 20 participating companies.
Objective
Introduce key concepts and provide practical skills on immersive media, Web3, AI and the Metaverse, leading participants to develop a personalized prototype of a gaming or immersive storytelling project.
Created as part of the Casa delle Tecnologie Emergenti di Napoli (House of Emerging Technologies of Naples), promoted by the Municipality of Naples and funded by the Ministry of Enterprises and Made in Italy (MIMIT).

Focus
•Gaming •Immersive Storytelling •XR and Metaverse •Generative AI •Web3
Partner
•Cefriel •University of Naples Federico II •MIAT - Multiverse Institute for Arts & Technologies •Smart MaLiCo •Infiniti Mondi - Casa delle Tecnologie Emergenti di Napoli







